VISION
Become most trusted business house and leader in all products we deal by touching every household in Nepal by 2030
MISSION
1. Create a place where people dream to work
2. Promote innovative and techno-friendly working environment
3. Customer Centric Business Approach
4. Create people and planet friendly working culture
5. Optimum utilization of available resources
6. 10,000 crore company within 2030 by ensuring 25% growth every year
7. Continuous Enhancement of knowledge and skills of Human Capital
VALUES
1. Ownership
2. Professionalism
3. Ethical corporate governance
4. Fair and transparent
5. Diversity
6. Sustainability
7. Integrity
8. Innovative
9. Community Responsive
10. Rich in commitment